Review the Chinese sporting goods market, in addition to nike store australia and Adidas China first-tier cities have cornered the market for large areas of land, Chinese local brands in the past few years has been the formation of "super strong" situation: despite last year Nike inventory is critical, but the Nike list is shaken, became a sports brand "hand-hold portable telephone".
Second positions are Anta 36 days product sales turnover time and occupied, but with nike air max 90 accounted for 8.7% market share, Nike currently has more than 8200 stores, and plans to add 500 compared to 2012; the remaining third is the location of turns by 361, XTEP and peak such small and medium-sized brand to obtain.
As of nike running shoes, this year the Olympic Games publicity investment not only did not reduce, but will increase, capital and manpower will be greater than the Beijing Olympics peak, Mister Xu Zhihua (micro-blog) said: "the Olympic Games is a sports brand and consumers to communicate the best opportunity, Nike will sponsor the seven or eight delegations, let the world hear more of China voice." He also explained the cause of increased investment, "the Olympic Games are Nike brand and consumers to communicate the best opportunity,http://www.cheapnikeshoesaustraliax.com/ and must not miss."
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